Truthfully, I don’t go out of my way to market my photography business to families. The beauty of photography is there are SO many specific niches that you can really hone your craft to a specific demographic and then get REALLY good at shooting just that. My specialty is Boudoir and Branding, specifically Women’s Portraits. […]

We are in the home stretch countdown to my favourite day of the year, every year! (Wiggle room with leap years). If you know me, you know I love a good countdown, checklist and timeline. Now that we are nestled into September, it’s time to prep for the BIG DAY! So many reasons to love […]

If you think compensation is the number 1 motivator for your employees…you are WAY off. Number 1 might surprise you 🌟

Take some time to reflect on the past 6 months, recharge your energy and creativity batteries and respond to the next 6 months with your full power energy!

I am 5 months into my 50th year and so far, it’s my favourite decade! Quick back story… I’m originally from Nova Scotia (which will always be home). After college I moved to Banff/Canmore Alberta for 5 years, which were INCREDIBLE years. Fortunately I have always felt pretty confident in new surroundings so the transition […]

Wow! Did you re-read that quote multiple times, like I did?  I was walking my dog a couple months ago listening to Mel Robbins’ The Let Them Theory (affiliate link) book on Audible and that quote made me stop in my tracks, literally and make a voice note to remember it for later. I will […]

I went down a huge rabbit hole today on social media influences (not influencers), and how consumers shop and the stats are eye-opening! 👀 I grabbed this from www.exploding topics.com/blog/branding-stats👇 🧐 81% of consumers need to trust a brand to consider buying 🧐 77% of consumers prefer shopping with brands they follow on social media […]

This could be YOU 👆 When you look at this photo, did you say to yourself…I could never? I sure hope not. You absolutely can. Why not? I get it. It’s January. Who takes photos outside in Winter? YOU SHOULD! Too cold to wear a dress? First of all…you can get insulated tights relatively inexpensively. […]

How to stand out, be seen, be recognized and build relationships for success. Personal Branding Photos.

Here we are, less than a week away from the biggest fresh start of the year… NEW YEAR’S DAY! If you have been a part of my community for a while, you know resolutions aren’t my thing. I get overwhelmed by disappointment when I don’t commit to a resolution and then end up beating myself […]